Postal Service Brand Valued at $3.6 Billion Says USPS OIG
For the first time, the USPS Office of Inspector General (OIG) has placed a value on the “brand” of the USPS. In an article published January 29, 2015, on FierceGovernment.com, the USPS OIG valued the Postal Service’s brand at $3.6 billion. Although the USPS OIG believes the USPS should “regularly evaluate its brand value,” the…